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Kay Beauty is an Indian makeup brand founded by actor Katrina Kaif, created with a focus on formulas designed specifically for Indian skin tones, climate and beauty needs. The brand set out to fill a gap in the market for makeup that performs well in Indian heat and humidity while offering shade ranges that actually match a wider spectrum of Indian complexions.
The range spans lipsticks, foundations, concealers and eye products, each formulated for long wear performance without feeling heavy in humid conditions. Kay Beauty is especially known for its extensive foundation shade range, built to move away from limited options that left many Indian skin tones underserved.
Explore the full Kay Beauty range on Epik, India's destination for premium products across home, beauty and lifestyle categories, all backed by genuine quality and doorstep delivery.